Assets
Assets are images or text snippets that Google shows Randomly as part of all your ads in this Campaign.
Google starts running many types of Assets without your permission.
You must Disable Automated Assets immediately.
only put 2 callout Assets in this campaign
60% of People See Your Ads on Small Cell Phone Screens
Assets distract attention or hide your targeted sales pitch on small cell phone screens.
You want people to see your carefully targeted Headline 1, Headline 2 and Description 1
That show people the words they just put into Google Search
And why your product or service is better than competitors.
Create 2 Callout Assets
Google shows both of these persuasive 25-character text fields
At the end of any of your ads in this Campaign.
They run often, because they take little ad space, but don’t always run.
Tell people why it’s better to do business with your company than competitors.
Disable Automated Assets Immediately
Don’t allow google to run automated assets
Google runs new Automated Assets without asking your permission.
See how to regularly check for new Automated Assets and disable them from running.
Remove Existing Assets from Your Campaign
Don’t let Google clutter up your ad with random Assets
Assets are images and text that Google shows randomly at the end of your ads.
Assets distract attention or hide your targeted sales pitch on small cell phone screens.
60% of people see your ads on small cell phone screens.
You need to control how Google displays your ads.
You want people to see Headline 1, Headline 2 and Description 1.
Every ad you run shows people the words that they just put into Google Search and why your product is better than competitors.
Create 2 Callout Assets
Google shows both of these persuasive 25-character text fields often.
At the end of any of your ads in this Campaign.
They run often, because they take little ad space, but they don’t always run.
Tell people why it’s better to do business with your company than competitors.
Your 2 Callouts are Eligible and Running (green dots) in Your Campaign
warning ! Google adds new automated assets without asking
Check assets regularly to turn off automated assets
You see these labelled as Automated in the Source Column.
Automated Assets can distract and hide your targeted sales pitch on small cell phone screens.
